One of the reasons so many people fail at network marketing is because they read the network marketing information given to them by their parent company, follow those instructions, and then stop.
They keep doing the same old things, over and over and over again, and never see any real growth in their business.
Please don’t misunderstand me—most network marketing companies do at least a fair job of giving their marketers the basic information they need to get started.
Read the above sentence again. What does it tell you? That no matter how good the network marketing company you’re working with happens to be, it will give you only the basic information you need.
That’s fine if you just want a basic network marketing business with no frills and no real profits. But if you want to shine in this industry—if you want to join me as one of the top 3% of earners in network marketing—the first thing you need to do is make a commitment to your ongoing education!
The subjects you need to master to be a superstar marketer include marketing, of course, human psychology, copywriting, time management, and technology skills sufficient to know word processing from Web design software.
You may well end up hiring out some of these tasks, but how will you give your contract workers good information about what you want them to do for you if you don’t know yourself?
Nor can you be content to learn everything there is to know about network marketing right now and assume that that information will work for you 5, 3, or even 1 year from now. This industry changes rapidly. If you’re not ready to change with the times won’t achieve the success you dream of.
Now that I’ve stressed the importance of continuing education to success in network marketing, let me tell you how to get the best and most up-to-date information out there.
The first thing you need to do, if you haven’t already, is to find a superstar network marketer and allow that person to mentor you. One of my own goals is to help as many network marketers succeed as I possibly can—how well I do at helping others is one of the ways I measure my own success.
I’ve written elsewhere about the process you need to undertake to find your marketing mentor, but it all comes down to a few things: experience, success, credibility, and teaching style.
Some network marketing mentors put the information out there and leave it up to you to work through things for yourself. I work with people individually to help them craft a business what works with their strengths and weaknesses.
The only right answer is whatever you decide will work best for you.
So, if you want all the apples that this industry has to offer, find your mentor and start taking in the best and most up-to-date network marketing information out there. Visit my website at www.sponsoringsuperhighway.com to get started. I look forward to working with you!