Some people think I’m crazy when I tell them I love problems, and that problems are the key to putting your network marketing sales on steroids.
After all, no one likes problems, right? We all want to see our problems solved!
Exactly!
And how do we feel about the people who solve those problems for us?
Are you starting to see where I’m going here? Let me help . . .
When you’re a network marketer, you’re not selling a product, service, or company. You’re selling you—specifically, you’re selling your ability to help people!
Maybe you’re helping people by teaching them innovative ways to use the products or services you’re marketing. You could be helping your downline or prospects by teaching them how to use social networking sites to boost their sales. Or you could be giving advice on some other topic.
The point is, you’re solving people’s problems and improving their lives.
What happens when you do this? People start to look up to you. They start seeing you as the expert network marketer and skilled leader you are.
They decide that the solutions you’re offering are really working for them. So they buy your network marketing company’s products or services. And some of them take it even further by signing up to be part of your team!
Now, this approach wouldn’t be as effective without the Internet. But with the Internet, you can post articles and videos and help people 24 hours a day, 7 days a week!
I don’t think I need to draw the line between becoming a recognized, helpful expert and leader and skyrocketing network marketing sales. Particularly when, with the Internet, you’re potentially reaching hundreds and even thousands of people simultaneously!
And that’s why I love problems. Because problems give me a chance to help people, and when I help people, my network marketing sales continue to skyrocket. I love situations where everyone wins!